'Our efforts are just starting': Zohran Mamdani, Sanders and AOC mobilize the base ahead of NYC mayoral election.

Just over a seven days before the NYC mayor's race on 4 November, approximately thirteen thousand attendees poured into the Queens stadium for the “NYC Is Not For Sale” rally, headlined by representative Alexandria Ocasio-Cortez, Senator Sanders and the mayoral hopeful assemblyman Mamdani.

The historic outdoor stadium was filled to capacity. New Yorkers of all ages and backgrounds assembled, but it was the younger generation that seemed to animate the atmosphere.

Many characterized the rally as not merely a political event. It was a moment of togetherness, discontent and optimism all at once. For Hayley Miller, 23, of Queens, the motivation to attend was straightforward: “I’m here because the system is broken, to be honest with you … and I feel like we should make a change as a country, and New York City is definitely the starting point.”

Audience Enthusiasm and Views

For a local resident, 29, who lives in the neighborhood, the energy of the event signaled something he hasn’t felt in city elections in a long time. “It’s exciting that someone who actually might make a difference is showing up in an area that I’m in,” he said. “If it’s here, it’s like, why not? If we’re not gonna be engaged now, then when is the time?”

Another local, Emily, 29, shared a similar enthusiasm: “I think it’s exciting to be a part of this energy. We even went out to vote earlier today because we were preparing to be psyched for everything that he’s for.”

The diversity of the crowd reflected the city itself. Longtime residents, recent arrivals, young professionals and older adults all were in attendance. For Mitch, 68, from Astoria, it was his first rally of the campaign. “I’m here because, well, I want to hear what they have to say, and there’s no other strong contenders, in my opinion,” he said.

Major Topics and Public Priorities

For the Astoria resident, the key issues facing NYC right now are “safety, the trains being safe, and affordability”, adding that while he’s skeptical about whether Mamdani can fulfill all his pledges, he’s open-minded. “I don’t know who’s going to fund all this stuff he wants done … but I’m going in without prejudice, and just hoping somebody is proposing some options.”

Brooklyn, 30, also from the neighborhood, said their top priorities were defending LGBTQ+ equality and addressing the city’s housing and cost issues. “I think Mamdani is doing a great job of focusing on everything I’m worried by,” they said.

A supporter, 30, echoed that sentiment, praising Mamdani’s authenticity: “I feel like he is very genuine in his answers in a way that isn’t common in most politicians. He’s a little less empty rhetoric than usual.”

Rally Speeches and Moments

The candidate had a clear message he was aiming to communicate at the rally; diversity is NYC’s biggest strength. At one point, he had a Jewish leader, a Christian minister, and an Muslim cleric all on stage together in backing his campaign. The city’s comptroller, a past contender in this election, also came out to support Mamdani.

The senator received the loudest applause of the evening, tied with only the mayoral candidate. Sanders spoke of the importance of electing Mamdani to the role of mayor not only for the sake of making the city more affordable, but also as a means to send a message to the former president and the wealthy elites he has in his orbit.

“Ordinary people get one vote,” he said. “Meanwhile, the ultra-rich get the chance to invest unlimited funds to elect the candidates they want. That is the backdrop in which this race is taking place.”

New York governor the governor was the only speaker met with mixed responses, with the crowd frequently breaking into chants to enthusiastically shout “Increase taxes on the wealthy!” Mamdani came out at the end of her speech to, quite literally, stand with her, as if to show the audience the value of her appearance and endorsement.

It was a stark difference to representative Ocasio-Cortez, who spoke just after the governor and was met with the audience calling out for her.

When it came time for the candidate to speak, the crowd had been more than adequately energized. As with the recent candidates' forum days earlier, he did not hold back at taking jabs Andrew Cuomo.

“Let our message resound that Cuomo can hear them tonight in his $8,000-a-month apartment,” the Democratic candidate said. “Let them be so powerful that he can hear them even if he’s in Westchester tonight.”

But he did not focus excessively on his opponent, instead dedicating the latter half of his speech to thanking the alliance who had backed his campaign for the past several months and helped with his record-breaking campaign.

Perhaps the most evocative moment came towards the end, when he asked anyone in the crowd who had volunteered and canvassed for his campaign to activate their phone flashes. The crowd immediately lit up in a sea of bright phone lights, too many to count.

“Our work has only just begun. On 4 November we set ourselves free,” Mamdani said in his final remarks.

Jill Larsen
Jill Larsen

Elara is a passionate gaming journalist with over a decade of experience covering indie games and industry developments.